Jan

Keyword Research Tools – Part One

One of the biggest mistakes writers make when writing online for money is to not use keyword research tools. Keyword research tools, and using them effectively, will make the difference between a successful piece of online content and one with mediocre performance.

When you write for money, it is important to remember how you are making money with your content. Most of the time, it is going to be through the reader’s interaction with your ads. Keyword research tools can help you find the right words to bring up the right ads. After all, why would a belly fat advertisement be interesting to someone who is looking for information on cameras? It wouldn’t. So, to make the most of your content, you need to make the most of the keyword research tools available for free online. today we are going to take a look at a keyword research tool by Google.

Google Adwords Keyword Research Tool

Perhaps the most popular keyword research tool is the one made by Google, the Google Adwords Keyword Tool. It is also one of the most thorough keyword research tools. Personally, it is my favorite, and all I use, except in some instances. There are several reasons the Google Keyword Research Tool is so effective:

Most of the advertising on content is coming via advertisers from Google
It shows information for the exact keyword, as well as keywords that may be similar to or related to the term about which you are doing the keyword research.
You can adjust the view to show the average cost-per-click (CPC), the advertiser competition, the average amount of searches for the current month, the average amount of searches yearly, and much more.
This keyword research tool is easy to read and straightforward.
It can show you what keywords your competitors are using, which in turn can help you rank higher than they are.
The keyword research tool can also show you what search terms buyers are looking for. Content that targets buyers is more likely to earn money.

It is important to use this keyword research tool with each and every piece of content you write, if for no other reason that your competitors are. There are so many ways this keyword research tool can give you a leg up on the competition. You can learn more about how to use keyword research tools effectively in my eBook on how to make money writing online.